The three leading consumer goods fairs under the Frankfurt Messe Group—Ambiente (Frankfurt International Spring Consumer Goods Fair), Christmasworld (Frankfurt International Christmas Gift Fair), and Creativeworld (Frankfurt DIY Craft and Creative Stationery Fair)—will open jointly for the first time on February 7, 2025.
As an important global platform for consumer goods, the joint opening of these three fairs not only brings together eye-catching products and abundant inspiration but also offers global business opportunities for development.
As the countdown to the February fair begins, PITO will make its debut at the Frankfurt Consumer Goods Fair, bringing with it Chaozhou Intangible Cultural Heritage Blue and White Porcelain and the latest tableware designs.
As a first-time applicant from China, PITO has broken the organizer’s usual practice by being accepted and upgraded to the brand core area on the first floor of the European Pavilion in its first application. This is a testament to the quality of Chinese products.
PITO’s appearance in the European Pavilion is undoubtedly an important step towards internationalization and a significant turning point in its strong aspiration to become a Chinese ceramic brand respected worldwide.
The influence of Chinese blue and white porcelain in Europe can be traced back to the 15th century. With the opening of new sea routes, a large number of Chinese porcelains, including exquisite blue and white pieces, were transported to Europe. Chaozhou blue and white porcelain, with its unique blue patterns and exquisite craftsmanship, quickly became a favorite of European royalty and nobility, symbolizing high social status.
Chaozhou Intangible Cultural Heritage Blue and White Porcelain, as a treasure of traditional Chinese ceramic craftsmanship, has won the hearts of countless porcelain enthusiasts with its exquisite hand-painted designs and profound cultural heritage.
At the Frankfurt Fair, PITO will showcase the essence of Chaozhou blue and white porcelain, demonstrating how this intangible cultural heritage can be integrated with modern tableware design, highlighting the innovation and tradition of Chinese porcelain.
——Chinese Porcelain, Shared with the World
PITO combines the ancient charm of blue and white porcelain with modern aesthetics, presenting the unique appeal of Chinese porcelain on the global stage. The display of Chinese brands in the European Pavilion is not only a tribute to traditional Chinese craftsmanship but also a manifestation of Chinese cultural confidence.
We look forward to the 2025 Frankfurt Consumer Goods Fair, where PITO Ceramics will offer the world a unique high-quality Chinese porcelain feast with Chaozhou blue and white and innovative designs!
Let us witness the global charm of Chinese porcelain together and welcome the brilliant debut of Chaozhou Intangible Cultural Heritage Blue and White!
New Era
New Pattern
New Opportunities
In The Future, Let Us Go Forward Hand In Hand!
