Im Mai 21, 2026 – SPITZE officially appeared at the 22nd China (Shenzhen) Internationale Messe für Kulturwirtschaft (ICIF), Präsentation einer Kombination aus Handwerkskunst des immateriellen Kulturerbes, intelligent ceramic manufacturing, and luxury hospitality tableware solutions to global visitors and industry professionals.
Held at the Shenzhen World Exhibition & Convention Center, the Shenzhen Cultural Expo is one of China’s most influential international cultural industry events, bringing together cultural brands, manufacturers, designers, hospitality buyers, and international organizations from around the world.
As a premium bone china manufacturer and hospitality porcelain supplier from Chaozhou — China’s renowned “Porcelain Capital” — PITO used the exhibition to demonstrate how traditional blue-and-white porcelain craftsmanship can evolve into modern hospitality and cultural applications.
Intangible Heritage Inheritor Xu Ruisheng Appears at the PITO Booth
One of the highlights of the exhibition was the appearance of Mr. Xu Ruisheng, Chaozhou blue-and-white porcelain intangible cultural heritage inheritor and General Manager of PITO’s production base. During the expo, Herr. Xu conducted live demonstrations of traditional blue-and-white porcelain painting techniques, including the Blue and White Porcelain with Wash Technique, attracting visitors from the ceramic, hospitality, and cultural sectors.
Speaking at the exhibition, Herr. Xu shared:
“The beauty of blue-and-white porcelain comes from the natural interaction between cobalt pigments and clay. Traditional craftsmanship gives each piece warmth, character, and cultural value.”
The live craftsmanship demonstration brought intangible cultural heritage from the studio to an international exhibition platform, allowing visitors to experience the artistic depth behind Chaozhou porcelain culture firsthand.
For many international buyers and hospitality professionals, the presentation offered a closer understanding of the craftsmanship and cultural identity behind premium Chinese porcelain manufacturing.
PITO Presents Luxury Bone China for Hotels and Fine Dining
Alongside traditional blue-and-white porcelain artworks, PITO also presented its latest hospitality bone china collections developed for luxury hotels, Geine Restaurants, banquet projects, and customized hospitality solutions.
The exhibition showcased a wide range of products, einschließlich: luxury hotel dinnerware, high-strength bone china tableware, blue-and-white artistic porcelain, customized gift sets.
As a professional ceramic manufacturer and hotel tableware supplier, PITO focuses on high bone ash bone china with up to 52% bone ash content, combining translucency, leichtes Design, and commercial durability for high-frequency hospitality use. Under the exhibition lighting, the products demonstrated both elegant visual presentation and strong structural performance, attracting significant attention from hotel procurement teams, distributors, and international buyers attending the expo.
Combining Heritage Craftsmanship with Intelligent Manufacturing
Beyond artistic presentation, PITO also highlighted its manufacturing capabilities and integrated hospitality supply solutions during the Shenzhen Cultural Expo.
Herr. Xu Ruisheng emphasized that preserving traditional craftsmanship must be supported by modern production systems and stable quality control.
PITO operates a 40,000-square-meter modern ceramic production base in Chaozhou, supported by advanced firing systems, standardized manufacturing processes, and a municipal-level R&D center.
From raw material refinement and shape development to precision temperature-controlled firing, the company provides stable large-scale production for global hospitality projects while maintaining the craftsmanship aesthetics rooted in Chaozhou ceramic heritage.
With over 10,000 shape designs and flexible customization capabilities, PITO supports personalized tableware solutions for: luxury hotels, Michelin-starred restaurants, banquet projects, government receptions, cultural gift programs.
Government Representatives Visit the PITO Booth
Während der Ausstellung, Herr. Chen Chuangyang, District Chief of Chao’an District, Chaozhou Stadt, visited the PITO booth and reviewed the company’s exhibition presentations and hospitality porcelain collections.
After learning more about PITO’s integration of intangible cultural heritage, intelligent manufacturing, and international market development, Herr. Chen highly recognized the company’s efforts in promoting Chaozhou ceramic culture through global exhibition platforms.
The visit further reflected the growing industry recognition of combining traditional ceramic craftsmanship with modern cultural and hospitality industries.
Expanding Chaozhou Ceramic Culture Through Global Hospitality
Heute, PITO products are exported to Europe, der Nahe Osten, Südostasien, and other international markets, serving luxury hotels, fine dining groups, cultural projects, and government reception programs.
The company has participated in multiple international hospitality and cultural projects, including collaborations related to: Tajikistan Presidential Palace, Thailand Parliament, International diplomatic reception projects, Dubai EMAAR Hospitality Group.
At this year’s Shenzhen Cultural Expo, PITO continued to strengthen its positioning as a global hospitality porcelain supplier rooted in Chinese ceramic heritage.
By integrating intangible cultural heritage craftsmanship with intelligent manufacturing and customized hospitality solutions, PITO aims to bring Chaozhou porcelain culture into more international dining, Hotel, and cultural spaces worldwide.
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